Zuberance

Find Out How Brand Advocacy Series Download a Whitepaper

What our customers are saying:

“Club One is getting a 9X ROI by energizing our Brand Advocates.”

- Keri Bedgood, director of marketing and PR, Club One Fitness

Read the Club One Case Study »

“Zuberance is helping Chili’s turn its enthusiastic guests into a powerful marketing force.”

- Nicole Cochran, Marketing Director, Chili's Grill & Bar

Read the Chili's Case Study »

“Zuberance’s Advocate Answers is enabling us to connect our HomeAway Advocates with prospects, driving conversions and engagement.”

- Jason Mathias, Director of Strategic Marketing, HomeAway

Watch the Video »

“By energizing our Ooma Advocates, we’re amplifying positive Word of Mouth and cutting customer acquisition costs.”

- James A. Gustke, Vice President of Marketing, Ooma

Awards

Zuberance was recently announced as an OnMedia Top 100 Winner. This award recognizes the top emerging companies that are creating a compelling, exciting, high-growth technology marketplace. Read more »

What the press is saying:

“Eyeballs are nice, but they don't pay the bills when you're a retailer with an online presence. Zuberance has developed a word-of-mouth marketing platform that helps turn consumers into online advocates.” Read more »

“Companies using the Zuberance platform are getting a 10X Return on Advocacy as measured by qualified leads, traffic, sales, and influence impressions.” Read more »

“What makes Zuberance different,” said Canaan Partners fund leader Deepak Kamra, “is that it can track return on investment.” Read more »
Latest from our Blog

  • What’s wrong with this picture?

    Click here to enlarge picture.     “Up to 90% of [marketing] spend goes to advertising and retail promotions. Yet the single most powerful impetus to buy is often someone else’s advocacy.” – David C. Edelman, Principal, McKinsey & Company, in Harvard Business Review” Marketers are spending money in all the wrong places! To which [...]

    0 Comments | Posted on 14 May 2012 | 2:31 pm

  • Join Zuberance at the Inbound Marketing Summit in SF June 12-13

    Inbound Marketing Summit Location: Fort Mason Center, San Francisco Date: June 12-13 Hosted by: The Pulse Network The Inbound Marketing Summit is a must-attend conference for digital, social and mobile marketers. With a unique mix of inspirational speakers including Kare Anderson, Rick Bakas, Chris Brogan, Laura Fitton, and Tim Hayden, industry watchers and experts like [...]

    0 Comments | Posted on 8 May 2012 | 11:55 am

  • Top 5 Brand Advocacy Best Practices For B2C AND B2B

    According to a recent IBM study, Customer Advcocacy is the #1 priority for CMO’s worldwide. As more and more brands begin to create a brand advocacy strategy, it’s important to consider these five best practices.                 1. Identify Advocates using multiple touch points. If you want to build [...]

    0 Comments | Posted on 7 May 2012 | 12:52 pm

  • Parallels’ Innovative VP of Marketing Featured in BtoB Magazine

    Kim Johnston, VP of Marketing for Parallels, a desktop virtualization software company and also a Zuberance customer, was featured in BtoB Magazine today. In her conversation with CMO Close-Up, she discussed how the company is taking advantage of the trend of more Apple products moving into the enterprise, as well as how her experience at [...]

    0 Comments | Posted on 2 May 2012 | 3:04 pm

  • This Week in Social: Twitter Pumps Discovery Feature, Facebook IPO May 18

    Twitter Pumps Up Discovery Feature with Social Signals – CNET Twitter’s “Discover” feature is getting more dialed in to users’ preferences, a blog post by Twitter Vice President Satya Patel announced this morning. The post says the feature will pay attention to “additional personalization signals” to figure out which stories to display, instead of just [...]

    0 Comments | Posted on 2 May 2012 | 11:30 am