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“Club One is getting a 9X ROI by energizing our Brand Advocates.” - Keri Bedgood, director of marketing and PR, Club One Fitness |
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“By energizing our Ooma Advocates, we’re amplifying positive Word of Mouth and cutting customer acquisition costs.” - James A. Gustke, Vice President of Marketing, Ooma |
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Social Media Marketing: How To Turn Satisfied Customers Into 'Brand Advocates'
– Zuberance Founder, CEO Rob Fuggetta published in Forbes Magazine | Read full article here
– Zuberance Founder, CEO Rob Fuggetta published in Forbes Magazine | Read full article here
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I love Zuberance as an effective, turnkey solution
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Jay Baer, Social Media Strategist | Read full article here
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See how the Zuberance Advocate Platform can increase your sales and amplify Word of Mouth.
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Awards
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Zuberance was recently announced as an OnMedia Top 100 Winner. This award recognizes the top emerging companies that are creating a compelling, exciting, high-growth technology marketplace. |
Get the #1 Book in the Advocate Marketing Category! »
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"Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force"Click here to learn more »Praise “The ultimate guidebook to brand advocacy.” —Porter Gale, former VP Marketing, Virgin America “Shows you exactly how to energize Advocates.” —Jeremiah Owyang, Altimeter Group “Ignite Your Advocates! Fuggetta shows you how.” —Scott Monty, head of social media, Ford Motor Company |
Get Rob Fuggetta to Speak at Your Next Event!
Rob is the world’s leading expert on brand advocacy and an entertaining, engaging speaker. To find out more about booking Rob now for your next event, email our Marketing Manager, Chelsea Hickey.
"If Rob were a breakfast cereal he would be Rice Krispies – Snap, Crackle, POP! He delighted our crowd with his energy, passion and most importantly educational content. In Rob’s world, it comes down to one question – ‘How likely would you recommend Rob?’ I’d give him a 10 for extremely likely!" — Bill Flitter, Founder/CEO Dlvr.it & Host, Content Marketing Strategies 2013, May 8-9, Claremont Hotel, Berkeley, CA
New Survey: Marketers Say Driving Advocacy is a Top Priority in 2013
Latest from our Blog
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[Webinar Recording] How to Boost Online Ratings & Rankings
Online ratings on Amazon, Yelp, TripAdvisor plus other sites can make or break your business. Rob Fuggetta, Zuberance Founder & CEO, as well as author of Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force, showcased real-world examples and case studies on how to boost online ratings. Key Takeaways: 90% of consumers read user reviews, [...]
The post [Webinar Recording] How to Boost Online Ratings & Rankings appeared first on ZuberRants by Zuberance | All About Brand Advocates and Social Marketing.
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“How do we measure the value and ROI of Advocate Marketing programs?” Marketers ask me this question often. Three key metrics for Advocate Marketing programs: Total Number of Recommendations: A recommendation can be a positive review, testimonial, answer to a prospect’s question, tweet, post, or share. Most marketers inherently know that getting more recommendations is highly valuable. Recommendations drive sales, study [...]
The post Return on Advocacy appeared first on ZuberRants by Zuberance | All About Brand Advocates and Social Marketing.
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[Webinar] How to Boost Online Ratings & Rankings
How to Boost Online Ratings & Rankings Sponsored by Red Door Interactive Wednesday, May 15, 2013 | 11 PST•2 EST Online ratings on Amazon, Yelp, TripAdvisor plus other sites can make or break your business. Did you know?: 70% consumers trust online reviews (Nielsen) Increasing Yelp ratings by one star can boost revenues by 5% to [...]
The post [Webinar] How to Boost Online Ratings & Rankings appeared first on ZuberRants by Zuberance | All About Brand Advocates and Social Marketing.
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Brand Advocates Turning Japanese
I’m delighted to share with you some exciting news about my book Brand Advocates. Brand Advocates is going to be published in Japan next year in both print and online versions. I predict that Advocate Marketing is going to be very important to Japanese marketers. I’m especially convinced that mobile advocacy — using mobile devices to recommend [...]
The post Brand Advocates Turning Japanese appeared first on ZuberRants by Zuberance | All About Brand Advocates and Social Marketing.
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Use Advocate Stories in Content Marketing Strategy
Part 2 of What Every Content Marketing Strategy Needs. Ten Helpful Hints for Using Advocate Stories in your Content Marketing Strategy 1. Make it Easy Give Advocates attractive, simple, and easy-to use landing pages for creating their stories. Make sure the user experience is smooth and effortless. Help Advocates by showing them samples of [...]
The post Use Advocate Stories in Content Marketing Strategy appeared first on ZuberRants by Zuberance | All About Brand Advocates and Social Marketing.