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"What’s a Brand Advocate, Anyway?" (1:29)
What makes Advocates tick? Why do they “love on” and recommend brands? Rob Fuggetta tells all!
"What is Advocate Marketing?" (1:52)
Advocate Marketing is hot. So what’s Advocate marketing all about?
"Three Key Benefits of Advocate Marketing" (1:52)
Advocate Marketing can benefit your brand and company in numerous ways. Find out what the three key benefits are in this video.
"Three Key Lessons in Brand Advocates" (1:24)
Rob Fuggetta’s book Brand Advocates contains powerful insights about Advocates. Here are three key lessons.
"Turning Advocates into a Content
Marketing Engine" (1:42)
Your Advocates are a powerful and under-leveraged content marketing engine. Here’s how to get premium content from Advocates.
"How to Reward Brand Advocates" (1:57)
Should you pay or provide incentives to Advocates in exchange for recommendations? Find out in this video.
"Advocates vs. Influencers" (2:11)
Are Advocates and Influencers (bloggers and others with large audiences) the same or different? Check this video out.
"B2B Advocate Marketing" (1:21)
Does Advocate marketing work for B2B companies? Here is the answer.