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Email: lisa@zuberance.com

Frequently Asked Questions


Who is Zuberance?
Zuberance is a Word of Mouth marketing software and services company.

What is Zuberance's mission?
Zuberance's mission is to make it easy for companies to turn Word of Mouth - the world's most trusted advertising - into sales now.

When was Zuberance founded?
Zuberance was founded in February 2007 by Rob Fuggetta, a visionary marketer and seasoned entrepreneur who formerly led Word of Mouth marketing programs for Apple.

Who are Zuberance's customers?
Zuberance's customers include Global 2000 companies plus growing mid-size companies in consumer electronics, software, travel, and other verticals.

Who are Zuberance's investors?
Zuberance is backed by Emergence Capital Partners, a leading venture capital firm that specializes in software as a service (SaaS) and was an early investor in Salesforce.com.

Where is Zuberance located?
Zuberance is located in San Carlos, CA in a former Obama for President campaign office.


Zuberance Product


What is Zuberance's product?
Zuberance provides an on-demand Word of Mouth marketing solution that enables companies to identify and mobilize their best customers (aka "Advocates") to spread WOM and boost sales.

How does Zuberance enable companies to identify Advocates?
Companies identify Advocates via brief online surveys featuring the "Ultimate Question" for customer loyalty: "On a scale of 0 to 10, how likely are you to recommend us to a friend or colleague?" Customers who answer 9 or 10 are considered Advocates. Companies may also identify Advocates by putting Recommend badges on their website and elsewhere online.

How does Zuberance enable companies to mobilize Advocates?
Zuberance makes it easy for Advocates to create and publish content and offers, reaching friends, colleagues, and millions of prospects online.

How does Zuberance enable companies to track results?
Real-time analytics enable companies to see results of Advocate activities, at the aggregate and individual level.

What are the benefits of Zuberance's WOM solution?
By turning best customers into a "Volunteer Salesforce," Zuberance enables companies to cost-effectively increase sales, generate thousands of qualified leads, and boost conversions and traffic.

How does Zuberance's WOM solution differ from competitive offerings?
Zuberance focuses on energizing Advocates, driving measurable increases in leads and sales.

How much does Zuberance's WOM solution cost?
Zuberance's WOM solution starts is priced based on the particular needs and requirements of each customer. Contact a WOM expert to find out a price and how to get started today!